Google AdX performance monitoring without the noise
Real-time visualization of Google AdX performance and key metrics tracking for the last 24 hours
The difference is between flying blind and not flying blind
With real-time AdX data presented in the easy-to-understand way, you can quickly access both the big picture of your AdX performance and the narrow view of how each placement performs within AdX.
Save up to 10% of your AdX revenue
Avoid losing AdX revenue due to broken ad units, incorrect AdX rules, and human errors.
Track how your AdX rules perform
Track how your new or updated AdX rules affect your overall revenue in real time.
Essential features to stay on top of your AdX performance
Track events as they happen
Roxot AdX Monitoring visualizes your AdX events for the last 24 hours in real time. With data updating every 5 minutes, you don't have to wait days for the stats to appear.
Segmentation by DFP placements
AdX Monitoring utilizes DFP placements to segment events. Thus, you can group your ad units into different placements and track specific pages, sites, subdomains, etc.
Metrics that are not directly available in DFP or AdX reporting
Besides Impressions, Revenue, and eCPM, the tool visualizes Requests, Request CPM, and Fill Rate which are not available directly in DFP or AdX reporting.
"The real time data coming from the analytics tool is a significant help when on-boarding new sites, as it allows us to ensure each individual partner is seeing relevant requests and bidding on the inventory in real time rather than having to wait for the next reporting day. This allows us to go live with a partner with more confidence and faster than before."
"Thanks to Roxot collecting & analyzing data became the most efficient part of our day. It gives us all the time to build new products, speak to customers, and find new problems to build solutions for, rather than making sure there are no lurking catastrophes."
"Roxot saved us the enormous amount of time that we can now invest in other important tasks. Also, now we are able to see the big picture of our programmatic selling that helps us make the correct business decisions faster."
"With Roxot, I managed to quickly identify that one of my ad units broke and its fill rate dropped to almost 0%. So I sent required fixes to deploy in a couple of hours after the problem occurred. Besides, I was able to track how my changes affected the performance in real time!"
Media Technologies & Inventory Monetizaton Manager at Tech Media
"Manually formatting excel files is too tedious. Roxot Data Hub allows us to map all ad tags once so we can anayze results without doing monkey job later."